Your photography business needs an email marketing strategy now. When using e-mail marketing in your photography business, tell people what to expect from your emails. Don't sell or rent your list. Include a special offer for sign-ups. Make your sign-up process very noticeable.
This Course Includes :
Some Topics Covered in this Course:
- Introduction
- E-mail Marketing Overview
- How to Choose an E-mail Service Provider
- Define Your Ideal Client for Your Photography Business
- Map Your Client's Journey
- Types of E-mails to Send
- How to Create Content for Your E-mails
- Welcome E-mail Series Overview
- How to Write the Perfect Subject Lines
- Ways to Collect E-mail Addresses
- How to Create the Right Lead Magnet for Your Photography Business
- Lead Magnet Best Practices
- Grow and Engage with Your List on Autopilot
- Optimize Your Landing Page
- Creating an E-mail Content Marketing Strategy
- E-mail Optimization Tips
- Which Analytics You Should Focus On
- How to Get Your E-mails Opened More Often
- How to Keep Your E-mails Out of the Spam Folder
- How to Incorporate Your E-mail List with Facebook
- E-mail Retargeting Strategies
- Segmenting Your E-mail List
- How to Create an E-mail in Mailchimp
- How to Create a Signup Form in Mailchimp
- How to Create a Pop-Up Form in Mailchimp
- How to Create a Landing Page in Mailchimp
- How to Segment Campaigns in Mailchimp
- E-mail Marketing Chat Recording with Fueza Reis