If you want to have a steady stream of photography clients coming through your door in your photography business and if you want to reach your financial goals, then teaching basic photography classes is a great way to do it. Let's face it. No matter what niche of photography that you shoot, whether it's kids, babies, seniors, weddings, all photographers have down times in their photography business.
For me, I shoot weddings and I live in Phoenix, Arizona. So during the summer months, it gets really hot here, sometimes up to 119 degrees. We have hardly any weddings during those months. What I used to do in my photography business was when I would have the slow months, I would panic. When I panicked, I would lower my prices, discount my services just to get the deposit so I could have money in the bank that month.
This led to a vicious cycle because when I would finally get that wedding, when it would come around, I wouldn't be making as much as I normally would with my weddings because I had given them the discount way back when they booked.
This became a vicious cycle. When I really hit rock bottom is when I was in a car accident, someone ran a red light and hit me. I couldn't shoot for a while because shooting weddings is a very physically demanding job and I had some injuries from my accident. I realized at that point that I could not rely on my photography business 100% if I wanted to be successful and reach my financial goals.
I knew I had to look for some other ways to supplement my photography income, and I decided to try teaching basic photography. I started at my daughter's school, teaching photography to kids. That was a lot of fun. Then I opened up classes for adults because I had had a lot of people approach me and say, "Hey, can you show me how to use my DSLR camera?" and I'm like, "Sure."
The first month, I started offering classes at a co-op studio, made over $1200 that month. I was only teaching three or four classes. At that point I realized that I could do this. I could teach photography classes on the side during the slow months. Then the rest of the time, I didn't have to worry about discounting my prices or panic if I wasn't going to meet my goals and all that stuff. It turned out to be really good.
I realized that there were a lot of other photographers in that just same situation, and they needed help supplementing their income as well. So, my husband and I, we created these photography curriculums and we started making them available to photographers. Each curriculum bundle has everything you need to get started. It comes with the photography lessons all written out for you on layered .psd files. You just add your logo. We've helped thousands of photographers since we started offering it to them.
If you think teaching could be for you, then I would like to invite you to sign up for my free e-guide. I've created a little PDF and it's got the exact same steps that we took to get started teaching in our business. It's got things like how to find a location to teach, what to charge, how to find your students. Just click on the link below and I'll send it to your email. I'm excited that you're interested in this and I know you're going to love teaching as much as I do.
Get my FREE guide here: https://manage.kmail-lists.com/subscriptions/subscribe?g=HG3HPh
Comments will be approved before showing up.
Fall is right around the corner, and that means it's time for mini sessions. Mini sessions are a great way to get your business in front of new clients, and they're also a lot of fun. Here are some tips for planning and marketing your fall mini sessions: